米国発ファッションブランド
 

【米国発ファッションブランド※最大1000万円】Manager, CRM / Consumer Insight

  • 1995
  • 東京都
  • 265
  • 35

ABOUT US

当企業は、イノベーションを重視する企業文化を基礎に新しいチャレンジを恐れずに 常に前進することを目指すエネルギッシュな企業です。

SERVICE

人々の心の琴線に触れるプロダクトを創作しています。

BACKGROUND

業績好調による増員の為

JOB DESCRIPTION

職種 : Manager, CRM / Consumer Insight
雇用形態:正社員 最大年収: 1000 万円 募集年齢:28-39歳まで

※年齢制限の理由:長期勤続によりキャリア形成を図るため

RESPONSIBILITY

【MAIN PURPOSE】
Manager, CRM and Consumer Insight role is part of the company’s new Data/CRM-driven marketing discipline reporting into the Director of Marketing. In this role, you will leverage analytics to facilitate data/CRM-driven decision making across the whole marketing activities.
On daily basis, you will track, analyze and identify customer lifecycles, customer dynamics, lifetime value and as well as marketing performance in order to provide actionable insights and strategic recommendations to optimize the customer experience.

【KEY RESPONSIBILITIES】
1. Drive Japan’s CRM system / tools implementation, global integration and operation set-up.
2. Build out segmentation strategies and targeted audiences for email, digital, and direct mail marketing campaigns
3. Manage relationships with CRM vendors by developing and maintaining successful vendor deliverables, focused on continuous relationship management and capabilities assessment.
4. Track, analyze and report on customer behavior across online and offline channels. Transform data into actionable strategic insights and recommendations to optimize omni-channel customer experience
5. Participate in the owned media design, set up, and evaluation of A/B and multivariate testing
6. Assess the impact of customer acquisition and retention programs across the consumer conversion funnel leveraging data from multiple sources and platforms
7. Provide analysis support for cross-functional strategic projects spanning marketing, merchandising, operations and finance

REQUIREMENT


【必須(MUST)】

•Bachelor’s degree or higher in Statistics, Mathematics, Analytics, Economics or related field
•Minimum 3 year previous experience in holistic CRM / Customer Analysis leading role
•Experience with CRM databases and proficient in Excel, SQL a plus
•Hands-on experience Google Analytics (or Omniture) ad Tableau (or similar data analysis/visualization tools)
•Experience with CRM campaign manager tools (such as Mailchimp, Salesforce, Synergy…)
•Must be self-motivated and enjoy sifting through large amounts of data
•High level of analytical and business curiosity; creative problem solver
•Ability to thrive in a fast-paced dynamic environment
•Strong interpersonal and communication skills both in English and Japanese, including influence and leader engagement

【歓迎(WANT)】

•Experience in US based or oversea countries or companies a plus
•Experience with Retail/Fashion Experience a plus

more
勤務地 東京都
勤務時間 会社規定による
待遇/福利厚生 社会保険完備 ほか
休日/休暇 土日祝、夏季休暇、年末 年始 ほか
選考プロセス 書類選考→面接(2~3回)→内定

※その他の詳細な労働条件は、面談の際にお伝えさせて頂きます。

この求人をお気に入りに追加

WE ARE HIRING

お気に入り求人