米国発ファッションブランド
 

【米国発ファッションブランド※最大1000万円】Manager, Paid Media Marketing

  • 1995
  • 東京都
  • 265
  • 35

ABOUT US

当企業は、イノベーションを重視する企業文化を基礎に新しいチャレンジを恐れずに 常に前進することを目指すエネルギッシュな企業です。

SERVICE

人々の心の琴線に触れるプロダクトを創作しています。

BACKGROUND

業績好調による増員の為

JOB DESCRIPTION

職種 : Manager, Paid Media Marketing
雇用形態:正社員 最大年収: 1000 万円 募集年齢:28-39歳まで

※年齢制限の理由:長期勤続によりキャリア形成を図るため

RESPONSIBILITY

【JOB MISSION】
Manager, Paid Media Marketing role is part of the company’s new Data/CRM-driven marketing discipline reporting into the Director of Marketing.
In this role, you will develop and manage plans and strategies to 1) effectively raise the brand awareness, and 2) drive actional traffic to the marketing activations, owned communication channels and/or directly to sales channels (online/offline), well aligned with the season’s priority products, marketing communication strategies and the target audience.
You’re encouraged to test new marketing channels and turn them into consistent, reliable drivers of actionable traffic, new customers and revenue.
You will use your understanding of incrementality and a customer's total path to conversion to make analytical decisions that generate significant impact to the growth of the overall business.

【CORE ACCOUNTABILITIES】
•Accountable for effectively outreaching, driving actionable traffic and new customer acquisition through online/offline media channels, with clear well balanced objectives and KPIs including but not limited to CAC / CTV / CPI / CPE…etc.
•Identify, explore and rank new acquisition focused marketing opportunities in accordance with the marketing and communication strategy established by Director of Marketing.
•Contribute and Co-work to build up the pillar marketing campaigns / initiatives for the season’s integrated marketing plan and drive in the integrated marketing plan.
•Partner with CRM Manager, Owned media manager, Analytics team, Brand Design Creative teams to fully understand and maximize the consumer’s journey with the company.
•Lead end-to-end campaigns in conjunction with our internal and agency partners, from defining objectives to execution, tracking, optimizing and reporting.
•Accountable for timely and clear communication on budget plan and spend status

REQUIREMENT

•Bachelor’s Degree in Marketing, Media or related area
•Minimum of 6 years hands-on experience of today’s online/offline overall ad media planning and management.
•Proven success managing online marketing programs with CPC, CPA, and CPM cost models on Google, Facebook and Instagram
•Proven insight in building up the well Brand / Sales balanced planing and execution
•Familiar to Heavy user level of user experience with Google Analytics 360, Datorama and/or similar ad management / analysis / optimization tools
•Business level of English (speaking and writing)

more
勤務地 東京都
勤務時間 会社規定による
待遇/福利厚生 社会保険完備 ほか
休日/休暇 土日祝、夏季休暇、年末 年始 ほか
選考プロセス 書類選考→面接(2~3回)→内定

※その他の詳細な労働条件は、面談の際にお伝えさせて頂きます。

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