Play a pivotal role in the crafting and execution of retail digital initiatives, working on key clients Kenvue and MARS as an integral member of the digital team. Strategy & Planning: Assist in developing and executing retail digital campaigns for your clients under the guidance of senior retail digital managers, ensuring they dovetail seamlessly with the marketing strategy. Keep abreast of digital trends, tools, technologies, and practices, particularly within the Japan market. Campaign Management: Work closely with the campaign implementation team to ensure that campaigns are set up correctly, running properly and all taxonomy rules are followed. Support the management of accounts on platforms such as Rakuten, Amazon, Google, Yahoo, as well as programmatic partners. Optimization & Analysis: Monitor campaign performance, assisting in the optimization to hit KPIs and adhere to budgetary constraints. Use analytics tools to help generate insights and actions from campaign data. Support the modification of the digital strategies in response to campaign analytics and market trends. Collaboration & Reporting: Collaborate with the client, planning teams, data specialists, and global counterparts to ensure campaign success. Help produce reports that track campaign performance, offering insights and strategic recommendations. Participate in partner meetings to discuss performance, opportunities, and audits. Financial Management: Aid in managing and reporting on digital budget spend to ensure effectiveness and ROI. Assist with financial processes to guarantee precise invoicing and budget management.

A Bachelor's degree in marketing, business, or related field, or equivalent experience. At least 3 years of experience in digital planning. Familiarity with the digital advertising landscape, with a preference for those with knowledge of the Japan market. Detailed understanding of key media platforms such as Amazon, Rakuten, Meta, and programmatic. Solid analytical skills, comfortable in analysing media reports to generate initial insights to performance. Effective communication skills, both written and verbal. Demonstrates AI fluency, including the ability to leverage AI tools to enhance work quality and productivity.

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