Understands both global brand DNA and local consumer insights in order to unlock growth for assigned brands, and is capable of translating a business goal to a desired human action. Leads development of brand strategies, writing creative briefs, guiding development and presentation of creative work including pitches. Development of a customer journey and a go-to-market blueprint that identifies communication tasks and touchpoints including setting KPIs. Design and implementation of research projects to address client business issues, gain insight into target audiences, testing ad concept and to understand effectiveness with post campaign analysis. Leads strategic projects to develop brand purpose, brand platforms and brand architecture. Brings best-in-class knowledge and inspiration to the table, providing thought leadership across the agency. Manages and directs associate brand strategy directors, senior brand strategists, brand strategists, assistant strategists & interns assigned to them, providing guidance and on the job training. Responsible for the overall strategic quality and its influence over the creative product for brands assigned or supervised.

Strong command of most forms of quantitative and qualitative research methodologies and working knowledge of when and how to apply them to a given client challenge. Has talent for abstract thinking, spotting trends and patterns, curiosity and insight into human behavior, an instinct for popular culture, and an understanding of creative work. Understands how to define the roles of media channels to achieve communication tasks along a consumer journey including setting of overall KPIs per communication task. Ability to work directly with clients and building deeper relationships accordingly on behalf of the agency. The ability to work across different groups and disciplines, and judgment in pushing the work and elevating the ambition of a brand. Knows how to lead and bring out the best of people. Proactively coaches and directs teams or individuals to achieve maximum performance. Thought leadership and subject matter expert in specific topics related to strategy, communications, culture, brands or technology.

なし

※その他の詳細な労働条件は、面談の際にお伝えさせて頂きます。